For the August Book Club, (and our very first at The Midlife Movement!) I’ve selected an inspiring summer read from Tricia Cusden, Founder of the British make up brand, Look Fabulous Forever.
I felt this was apt after featuring Cindy Joseph as our first Inspirational Woman, as, like Cindy, Tricia has developed a line of pro-age make up and is a vocal advocate for embracing age rather than fighting it.
“Living the Life More Fabulous – Beauty, Style & Empowerment for Older Women” is part manual, part manifesto, with plenty of food for thought about the way we view ageing in the Western world and, consequently, the way we view ourselves. The author is visible throughout the book in a series of gorgeous portraits (which, as a Portrait and Personal Branding Photographer, I obviously absolutely love!).
Whilst she asserts from the start that:
There has never been a better time to be an older woman,
Tricia also notes:
Our society seems to value older women only if they are ageing. youthfully
Phrases such as “ageless style” and “anti-ageing” are disempowering, she argues, and her mission is to encourage older women to embrace their ageing selves and celebrate the way they look now.
There is, of course, plenty of information about make up – the why and the how. But there are also sections on subjects such as food, exercise, hair and confidence, all written in Tricia’s inimitable, personable style. She also details her own transformation, including the phenomenal success of her YouTube video tutorials which were instrumental in the success of Look Fabulous Forever.
Having started her business at the age of 65, this is a woman who walks her talk. Her book incorporates a refreshing approach to ageing, concluding with the realisation that, far from being something we have to fight, or submit to, ageing is…
a gradual process of adaptation to changes that we can meet with resilience, energy and – even – a spirit of enquiry and adventure.
Inspiring stuff, don’t you think?
You can buy our August Book Club selection, “Living the Life More Fabulous – Beauty, Style & Empowerment for Older Women”, on Amazon via this link – let me know what you think if it! And if you have read any non fiction book that might be of interest to women here, please let me know via the comments below, or by email: [email protected].