About The Midlife Movement and its Founder

Hi - I'm Jo!

The Midlife Movement came about because the women I work with in my "day job" as a brand and portrait photographer often talk about the upheaval peri-menopause and midlife can bring.

By listening, sharing our stories and affirming they are not alone, I realised that many women need help, as I did, to rediscover the confidence to set new goals for their lives so they can be healthy and happy at 50 and beyond.

My own journey

through midlife was rocky to say the least, but I have come out the other side stronger, healthier and happier. That's what I want for you.

I created The Midlife Movement Membership as the friendly, low cost resource I wish I'd had when I was feeling lost, lonely and invisible. And it's a resource I am loving to use to enhance my life now.

I am living proof that midlife is an opportunity, not a crisis. I'd love for you to join me inside.

I am ...

a mother, grandmother, wife - and in my prime!

I work as a professional brand and portrait photographer, a writer, podcaster and, through the Midlife Movement, a mentor to women who are entering their middle years feeling a little fearful about growing older. It makes me happy to help them move from fearful to fabulous (at least sometimes!)

Come and join us!

But it’s not all about me!

The Midlife Movement exists because of all the wonderful women I met who wanted the same community I did, something I’ve been able to build – often with their support.

The community aspect is what brings many of us to the Midlife Movement and it is the individuals within our group who have provided many of the resources and teachings you will explore. (You can find out more on our Contributors page).

At this stage in our lives, we all have so much to share. I’m happy to share my story and what I’ve learnt – I’d love to hear your story too.

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